PROV 31

Photo & content creation project proposal

Project Overview

PROV 31 is looking to build a consistent library of product-focused photo and video content that complements its existing UGC and gives the social team versatile assets to use over time.

Snowday Studio will create a batch of polished, natural content featuring PROV 31 products in use throughout everyday home environments. The goal is to provide a mix of engaging photo and video assets that feel authentic to the brand while giving the PROV 31 team flexibility to repurpose content across its owned digital channels.

Focus Areas

  • Product in Action
    Natural demonstrations of PROV 31 products in use, including moments like refilling, spraying, wiping, scrubbing, and everyday cleaning routines.

  • Everyday Home Environments
    Content captured across kitchen, bathroom, laundry and other relevant home settings to create visual variety and show the products naturally integrated into daily life.

  • Flexible Photo & Video Assets
    A mix of edited photography and short-form B-roll designed to give the PROV 31 social team flexible building blocks for ongoing content.

  • On-Brand Creative Direction
    Shot planning, styling and production guided by PROV 31’s existing brand guidelines to create a cohesive library of content while introducing fresh settings, compositions and product moments.

Project Estimate

Content Library - $650

A focused batch of versatile photo and video content designed to introduce fresh product-in-use imagery into PROV 31’s existing content library.

Includes:

  • 15 final photo & video assets

  • Customized mix of edited photography and individually edited short-form B-roll clips

  • Pre-production creative planning and shot list development

  • Review of PROV 31 brand guidelines

  • Product styling and content production

  • Photo editing and video color correction/trimming

  • Organized digital delivery

Video assets will be delivered as individual short-form B-roll clips without text or music, allowing for flexible use by the PROV 31 social team.

Final photo/video mix will be confirmed during pre-production based on PROV 31 content priorities.

Expanded Content Library — $950

A larger batch of versatile photo and video content designed to give the PROV 31 social team a deeper library of product-in-use imagery and greater variety to pull from over time.

Includes:

  • 30 final photo & video assets

  • Expanded variety across product uses, compositions and home settings

  • Customized mix of edited photography and individually edited short-form B-roll clips

  • Pre-production creative planning and shot list development

  • Review of PROV 31 brand guidelines

  • Product styling and content production

  • Photo editing and video color correction/trimming

  • Organized digital delivery

Video assets will be delivered as individual short-form B-roll clips without text or music, allowing for flexible use by the PROV 31 social team.

Final photo/video mix will be confirmed during pre-production based on PROV 31 content priorities.

Usage Rights

Both packages include perpetual usage across PROV 31-owned organic social media channels, website and email marketing.

If PROV 31 chooses to use any assets for paid advertising, a 12-month paid usage license can be added for an additional fee. Third-party advertising, retailer advertising and other expanded commercial uses may be licensed separately as needed.

Snowday Studio retains the right to use select final assets for portfolio, website, social media and self-promotional purposes.

Payment & Process

1. Book Your Project
Once a package is selected, a signed agreement and 50% non-refundable deposit are required to secure the project.

2. Plan & Prepare
PROV 31 will provide the selected products and existing brand guidelines. Snowday Studio will develop a creative plan and shot list based on the agreed-upon content priorities and provide it to PROV 31 for review and approval prior to production.

3. Content Production
Snowday Studio will style and capture the agreed-upon photo and video content in a residential setting, followed by photo editing and video trimming/color correction.

4. Review & Finalize
Completed assets will be provided for review. One round of reasonable revisions is included to ensure the final content aligns with the approved creative direction.

Minor post-production adjustments can be made where applicable. Reshoots, new concepts, or additional content requests outside of the approved creative plan and shot list may be scoped separately.

5. Final Delivery
The remaining 50% balance is due upon project completion and prior to delivery of the final high-resolution photo and video assets.

Ongoing Content
Following the initial project, additional content batches can be scheduled on a monthly, quarterly or as-needed basis to support new products, seasonal campaigns and evolving content needs.